Privacy policy
Your Privacy Matters
We value your privacy and are committed to protecting your personal information while providing a safe and transparent shopping experience.
Last Updated · August 27th 2026
Your data. Your choices.
Questions? help@metaviahealth.com
About This Privacy Policy
At Metavia, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains what we collect, how we use it, who we share it with, and the choices you have.
This policy applies to metaviahealth.com and is operated by HoneyGummies LLC, doing business as Metavia ("we," "us," or "our").
Information We Collect
We collect the following categories of personal information.
Information you provide directly:
- Contact details: Your name, email address, phone number, shipping address, and billing address.
- Payment information: Payment details are processed securely through our payment processors. We do not store complete payment card numbers.
- Account information: Information provided when you create an account or enroll in a subscription.
- Communications: Messages you send through customer service, surveys, forms, or other communications.
Information collected automatically:
- Device and browser data: Your IP address, browser type, device type, and operating system.
- Usage data: Pages viewed, time spent on the website, clicks, and referral sources.
- Cookies and tracking technologies: Information collected through cookies and similar technologies, as explained in the Cookies and Tracking section below.
Information received from third parties:
- Advertising partners: Information from platforms such as Meta and Google about advertisements and customer interactions.
- Payment processors: Payment and transaction confirmations.
- Analytics providers: Aggregated website traffic and performance information.
How We Use Your Information
We use your information for the following purposes:
- Process and fulfill your orders.
- Manage your account and subscriptions.
- Send order confirmations, shipping updates, and customer service communications.
- Send marketing and promotional emails when you have opted in. You may unsubscribe at any time using the link included in each marketing email.
- Send SMS messages about your orders or promotions when you have opted in. Reply STOP to cancel SMS communications.
- Improve our website, products, and services; personalize your shopping experience; prevent fraud; protect our business; and comply with legal obligations.
We do not sell your personal information for money. We may share certain information with advertising partners for marketing purposes. Please see the Your Privacy Rights section below for information about opting out.
Cookies and Tracking
We use cookies and similar technologies to keep products in your shopping cart, remember your preferences, analyze website performance, and deliver relevant advertisements on other websites.
Your cookie choices:
- You can adjust cookie settings through your internet browser.
- You can email help@metaviahealth.com to opt out of certain data sharing for advertising.
- You may install browser extensions that block tracking cookies and similar technologies.
Who We Share Information With
We may share personal information with the following categories of service providers and recipients.
- Payment processors: Shopify Payments, PayPal, and other payment providers used to complete transactions.
- Shipping and fulfillment partners: BestFulfill and delivery carriers such as USPS, UPS, FedEx, and DHL.
- Email and SMS providers: Klaviyo and similar services used to deliver communications.
- Analytics providers: Google Analytics, Meta Pixel, and similar tools used to understand website performance.
- Advertising partners: Meta, Google, and similar platforms used for advertising and marketing.
- Customer service platforms: Reamaze and similar tools used to respond to inquiries.
- Legal or regulatory authorities: Information may be disclosed when required by law, subpoena, regulation, or when necessary to protect our legal rights.
We do not sell your personal information for money. Certain advertising-related data sharing may be considered a "sale" or "sharing" under some state privacy laws. You may have the right to opt out as described below.
Your Privacy Rights
Depending on where you live, you may have certain rights regarding your personal information.
Rights available to all users:
- Access: You may request a copy of the personal information we hold about you.
- Correction: You may request that we update inaccurate or incomplete information.
- Deletion: You may request that we delete your personal information, subject to any legal obligations requiring us to retain certain records.
- Opt out of marketing: You may unsubscribe from marketing emails using the link included in each email or reply STOP to SMS communications.
- Opt out of sharing: You may opt out of certain data sharing for advertising through emailing help@metaviahealth.com.
California residents under the CCPA and CPRA: California residents may have the right to know which categories of personal information we collect, use, and share.
California residents may also request that we do not sell or share personal information for cross-context behavioral advertising, limit certain uses of sensitive personal information, and receive equal service when exercising their privacy rights.
Residents of other US states: Residents of states with applicable privacy laws, including Virginia, Colorado, Connecticut, Utah, Oregon, Texas, Montana, Delaware, Iowa, Tennessee, Minnesota, Maryland, New Jersey, and others, may have similar rights. Specific rights vary by state.
UK and EU residents under GDPR: Residents of the UK and EU may have rights of access, rectification, erasure, restriction of processing, data portability, and objection. Our legal basis for processing is generally your consent, contractual necessity, or our legitimate business interests.
How to exercise your rights: Email help@metaviahealth.com with "Privacy Request" in the subject line. We will respond within 45 days, or sooner when required by applicable law. We may need to verify your identity before completing a request.
Data Retention
We keep your personal information only for as long as reasonably necessary to provide our products and services, fulfill the purposes described in this policy, resolve disputes, and enforce our agreements.
We may retain certain information to meet legal, tax, and accounting requirements. Financial records are typically retained for seven years.
When personal information is no longer required, we delete or anonymize it.
Security
We use industry-standard security measures, including SSL encryption, secure payment processing, and access controls, to protect your personal information.
No method of online transmission or electronic storage is completely secure. Although we work hard to protect your information, we cannot guarantee absolute security.
If we become aware of a security incident affecting your personal information, we will notify you when required by applicable law.
Children's Privacy
COPPA compliance: Metavia is not directed toward children under 13, and we do not knowingly collect personal information from children under 13.
If we learn that we have collected personal information from a child under 13, we will delete it promptly.
Product age restriction: Our products are intended for adults aged 18 and older. Individuals under 18 should not purchase our products or provide personal information to us.
If you believe we have collected information from a child inappropriately, contact us at help@metaviahealth.com.
International Data Transfers
Metavia is operated from the United States. If you access our website or purchase our products from outside the United States, including the UK, EU, Canada, Australia, or New Zealand, your information may be transferred to and processed in the United States.
By using our website, you acknowledge that your information may be transferred and processed in the United States.
For UK and EU residents, we rely on appropriate safeguards, including Standard Contractual Clauses where applicable, for international data transfers.
Third-Party Links
Our website may contain links to websites or services operated by third parties.
We are not responsible for the privacy practices, security, or content of third-party websites. We encourage you to review their privacy policies before providing personal information.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes to our practices, services, or legal obligations.
When we make material changes, we will update the "Last Updated" date at the top of this page and, when appropriate, notify you by email or through a notice on our website.
Contact Us
For privacy-related questions, requests, or concerns, contact us using the information below.
Email: help@metaviahealth.com. Please include "Privacy Request" in the subject line.
Address: HoneyGummies LLC (doing business as Metavia), 133 Ivanhoe Dr, Paramus, NJ 07652
We will respond to your request within 45 days, or sooner when required by applicable law.